Shweta Taneja | Shweta Taneja

October 16, 2013June 16, 2016

Setting up online retail 101

Looking for ways to succeed in the online retail space? Here are four ways you can reach out to customers

According to a recent report by the Internet and Mobile Association of India, the e-commerce market in the country grew to $9.5 billion (around Rs.57,950 crore) in 2012 and is expected to reach $12.6 billion by this year’s end—a 34% growth since 2009. The eBay India Census 2012 states it is selling one mobile accessory per minute and a mobile handset every 2 minutes.

If you are among those who feel that now maybe a good time to explore selling on the Internet, you should do your homework right first. You need to understand how to put up an e-store, what to expect and what kind of consumer base to go after. We looked at the various options available to help you take the first step:

Facebook Pages

For: Designers, people with quirky and unique products.

If you’re in the experimental stage and not looking for big numbers, this is the cheapest way to build an audience.

Set-up involved: You need a computer connected to the Internet and some time to enter the information on the page. Facebook Pages only display content, so you will need to ask people to send money using online account transfers. You will also need to tie up with a payment gateway; CCAvenue offers the most ways to pay, such as credit, debit, and bank transfer, and charges a Rs.1,200 annual charge, and a 5.5% fee on each credit card transaction. You can also check PayZippy, which is cheaper but has fewer options.

Pros: Low initial costs let you experiment, and you can build a dedicated customer base connected to you through personal interaction.

Cons: You have to set up everything yourself and then build up the Facebook Page and garner likes. It is your personality that will push the page’s popularity, which is not something everyone can manage. It is also a time-consuming process, which isn’t very efficient if you’re getting more than 10 orders a day.

Niche online marketplaces

For: Boutique sellers who want to reach a wider audience.

If you have a unique brand that will not fit well with an Amazon or Flipkart, then look for sites like LimeRoad, which sell niche products like handicrafts, art, handmade clothes, and set up a store.

Set-up involved: Besides Internet access, you need photographs of your products. Specialized websites like Qartoos.com, Craftsvilla.com and Indiebazaar.com handle all sales, including payment, and charge you a commission (15-20% for each order), but you need to ship the item to the customer….

….Head onto the livemint.com website to read the complete story

October 8, 2013June 16, 2016

Book reviews – Oct 8

It’s always nice to read good things about the book you have written. And no, you can just not get enough of it. At least I can’t. If you have had enough of it, please skip this blog 🙂 I am putting this in for my reference!

“The story is extremely spell binding and the suspense is upheld till the very last page…” – Kidsstoppress.com, 7 Oct 2013

“Even though, the story moves at a clipping pace, the author, still manages to gently squeeze in some important messages – namely, not to be carried away by superstition, and more important the dangers of gambling and how addicting it could become.” – YoungIndiaBooks.com

‘A page turning novel that will keep you on your toes and awake till you finish its last page’ – The Sentinel, Guwahati, 22 September 2013

October 8, 2013June 16, 2016

The charge of the portable brigade

Does your smartphone’s battery run out at all the wrong times? These portable chargers and battery packs will keep you powered up, always

Asupercharger that can juice up your phone in 30 seconds? No, we kid you not. Eesha Khare, an 18-year-old Indian-American science student based in California, came up with the idea of a small, portable device that you plug into your phone, and in less than half a minute, your phone battery would be fully recharged. Khare won the Intel Foundation Young Scientist Award in May because she didn’t want her smartphone dying on her. Currently, Khare is working on getting the device ready as a commercial product. But if you are not too picky about the half-a-minute deadline to charge your phone, here’s a selection of new portable chargers that can revive your phone battery anywhere, anytime.

Devotec Fuel Micro Charger

A nifty looking emergency backup, the Fuel doubles up as a keychain and is about the size of a Rs.10 coin. Its 220mAH battery is designed to give you around 20-30 minutes of talktime or a few hours more of standby. The battery can be refuelled with its supply cable or any micro-USB wall charger and it can store the charge for a month if unused. After getting successfully funded on Kickstarter (a crowdfunding micro-investment platform), the company is about to start distributing its first batch of pre-orders.

Launches in October.

Order at www.devotecindustries.com for $26.98* (around Rs.1,700).

TYLT Energi Sliding Power Case

Now here’s a case that would not only protect your phone from life’s bumps, but also give it a 9-hour talktime boost. The stylish TYLT Energi Sliding Power Case comes with an inbuilt rechargeable 2,500mAH battery to power your phone throughout the day. The case protects your phone from scratches and bumps and lets you charge, sync, transfer data and listen to music easily. All this with barely 9mm added thickness to your phone. Once you plug in the power case, it fully charges your phone first and then charges itself. It takes about 8 hours to fully charge both the phone and the case. Launched in August, the pack comes with two cases, a black and a coloured one to change according to your mood.

Available for iPhone 5 and Samsung Galaxy SIII; Galaxy S4 cases launch in October.

Order at www.amazon.com for $99.99.

Port Solar Charger

Launched early this year, this elegant solar charger from XD Design latches on to any windowsill to refill itself directly through the sun. The port’s 3.3-inch diameter has five small LED lights which light up green when it’s fully charged. The device’s integrated USB charging cable folds on its side. When fully charged, for which it takes about a day in the sun, the port can supply 1,000mAH of juice to any of your smart devices. But be aware that its size is not enough to fully charge any smartphone, so it’s best used as an emergency top-up charger.

Order at www.xddesign.eu for €59.59 (around Rs.5,100).

ZENS Wireless Charging Cover

This case wirelessly charges two of the most expensive and popular phones in India, the Samsung Galaxy and Apple iPhone series. Launched in June…

Read the complete article on Livemint.com website

October 8, 2013June 16, 2016

Piecing it back after mental trauma

It is Mental Illness Awareness Week (4-10 October) and a key learning during this period is to know and realize that asking for help to cope with trauma is not a bad thing…

You’ve faced something terrible recently—maybe an accident, sexual assault, or witnessed a bloody fight. Your heart palpitates, the vision just does not go out of your head, you get nightmares and feel detached. In other words, you might be going through post-traumatic stress. “Trauma is an act of violence or natural disaster, something which is not in our control,” says Samir Parikh, director, mental health and behavioural sciences, Fortis Healthcare, Delhi. “After the incident, there’s an urgent need to talk about what happened and how you feel about it and not bottle it up. If you ignore how the incident has affected you emotionally, which is what most Indians do, the stress leads to hyperarousal symptoms like palpitations, sleeplessness and nightmares.” According to a study published in the February issue of Journal of Traumatic Stress, about 80% of people experience a traumatic event during their life, of whom 10% develop post-traumatic stress disorder, or PTSD.

The health guide on the website of the National Institute of Mental Health, US, mentions that stress symptoms can even be triggered by emotionally traumatic incidents like the loss of a loved one, retirement, divorce, becoming a parent, having gone through a chronic or acute illness, job loss or facing financial hardship, but according to Dr Parikh, rarely does it develop into PTSD. Surbhee Soni, clinical psychologist and founder of Horizon Expressive Therapy Centre in Delhi, agrees: “In most cases, PTSD develops only in severe conditions like sexual assault, accident or death of a loved one. The symptoms are so physically obvious that a person becomes immobile or loses the ability to talk. It’s also something that is more commonly seen in women than men.” A pilot study published in the Journal of Traumatic Stress in August looked into the issue and found that women are at a higher risk of developing PTSD than men, especially following certain types of trauma such as accident and assault.

Though the first human reaction to any incident is shock and denial, it is normal to experience sleepless nights, anxiety, feel the need to cry, be irritated and develop eating disorders. “In most cases,” says Dr Parikh, “it can be solved by going back to your normal routine at the earliest and talking about it with your family, friends and people who might have experienced the accident with you. A support system is very important.” But if the symptoms do not disappear within a month or two and you are just not able to resume your normal routine, that’s when you need to consult a mental health doctor. Here are some more tips to help you get back on track after you have been through something terrible.

DON’T SLEEP IMMEDIATELY AFTER

Lack of sleep a few hours after exposure to a stressful incident can actually help you deal with it better, according to researchers at Tel Aviv University, Israel. When you sleep immediately afterwards, the memory of the event is consolidated in the head, which means you can recall it in all its reality, even years later. Published in July 2012 in the journal ‘Neuropsychopharmacology’, the study did a series of experiments to deduce that if you don’t sleep for 6 hours immediately after exposure to a traumatic event, your chances of developing trauma-like behavioural responses reduce.

Start now: Be it someone’s death, a traumatic accident or news of something bad, upon hearing about it, don’t sleep for about 6 hours. Talk to your loved ones and try to keep calm.

Read the complete story on Livemint website here

September 23, 2013June 16, 2016

Reviews for GHOK, 16-23 Sep

Sometimes ponder-worthy, sometimes wine-worthy. Reviews for The Ghost Hunters of Kurseong are beginning to pour in. This is just my way to share and track for myself all the goody thoughts I am getting. If you wouldn’t like to hear other opinions and instead, read it yourself, head to read bits of the book on Google Books.

IN NEWS

“A crisp, mysterious tale, the novel unravels a web of mystery, deceit, hoaxes and supernatural events.” – Business Standard

“A breezy mystery that should appeal to its target audience.” – The New Indian Express

BY READERS

“Hey I have started reading your book and I am really enjoying it. I must say that your writing style is really nice and engaging. The whole description of Kurseong makes me feel I am vacationing in hills. If you get what I am trying to say. Ruskin Bond books does that to me” –Ruchi Budhiraja Warikoo on Facebook

“Ghost Hunters is a brilliant debut in a space that Indian writers in English have for too long ignored.” – Kanishka Lahiri on Flipkart.com

“This book brings me back to the days of children’s adventure stories of which i have read several in school.” – Ashwani Sharma on Flipkart.com

That’s it for now! If you would like to buy a copy, head to Flipkart or Amazon.

September 4, 2013June 16, 2016

Click to vote

Apps to crowdsource advice quickly and easily.

Cornflakes or eggs, Samsung or Micromax, or just picking the right kind of chair for the study desk—our lives are filled with choices. Some of the choices are easy to make, for some we need advice from our friends and family. That’s where social polling apps fit in. “Social polling, micro polling, opinion gathering and opinion sharing is the most rapidly growing sector of the mobile sphere,” says Gary William Mendel, co-founder, Yopine, a social polling app. “The reason is that we always have and always will love to give our two cents on matters great and small.” These free apps use your existing social networks to offer answers on anything, from which colour suits you better to career decisions. So what are you waiting for? Get out and get an opinion on things or, if you like it better, increase your social quota by giving some free advice to your social connections.

imagoo

Lamborghini or Ferrari? Ice cream or cake? There are no grey areas in the world of imagoo, a social polling app launched in July. The app is a photograph-based poll that allows you to put two choices and ask your friends or the users of imagoo to choose one of them for you. The app gives you immediate feedback and vote on the comparison. You can also browse through other people’s polls and vote for them through the app’s feed. These features sound basic, but can easily keep people engrossed.

imagoo.com on iOS and mobile Web

Loop

Loop lets you make a poll and share it through Facebook, Twitter, email and SMS so your friends and followers can view, comment and vote to help you make a decision. Launched in early August, Loop allows you to create polls through an intuitive user interface. You can ask a simple Yes/No question, add in photos or make it a multiple-choice question. It’s also possible to choose whether you want to make the poll public or private. Moreover, like Twitter, you can follow polls of other users of Loop which come to your feed and you can give your opinion on things. A button called Stats shows you the results in an infographic, which can be filtered by age or gender. The app is also integrated with Amazon and Pinterest so you can build a poll using products and pictures from both these websites. This makes it particularly useful for shopping decisions.

Loopapp.co on iOS and mobile Web

Pingstr

If you like to keep your poll private, then Pingstr is meant for you. Launched in April, the app “is meant more to poll your friends and family”, says Parag Patel, co-founder, Pingstr. Once you create a log in and become a user, you can build a private group. Anyone in the group can send a “ping”, a photograph and a question poll to the other members in the group. The other members get alerts and respond to the ping. You can also put the ping on Facebook to get answers from a wider audience. Patel and his team are already working on version 2 of the app which will have a complete makeover and will be launched next month.

Pingstr.com On Google Play, Facebook, iOS, Window Phone and mobile Web

BuzzVote

Have an opinion and can’t help yourself from saying it aloud? Head to BuzzVote. It allows you to voice your choice and opinion on thousands of questions posted by others. Follow people who ask interesting questions, make a repertoire of questions yourself. Launched in March, Buzzvote also makes giving an opinion a game. The more questions you answer, the higher you go on the BuzzVote Leaderboard, which lists who has cast the most votes, gotten the most votes and asked the most questions. You can share your questions and answers on your other social networks like Twitter and Facebook.

Buzzvote.com On Google Play, iOS and mobile Web

Poutsch

Take democracy a step forward with Poutsch, an app which aims to crowdsource public opinion. The app was launched in June by a group of Parisians. Its name has been derived from the German word ‘putsch’, which means a political coup. The design is colourful enough for you to want to log on to the app and give your opinion. You can choose to follow celebrities or social enterprises of your interest so that you can answer their questions at your leisure….read the complete article on the Mint website.

August 14, 2013June 16, 2016

Hacking: How to deal with the menace

The ways in which people can get at your private data, and how you can prevent it.

At a conference in July, researchers from the Georgia Tech Information Security Center in the US demonstrated how an iPhone can be hacked in less than a minute using a malicious charger. Though Apple claims to have fixed the issue in iOS7, the popularity of smartphones makes them tempting targets.

“The vulnerability in a smartphone does not come from its system, which is an efficient and power-saving design,” says Sriram Raghavan, digital security and forensics expert, Securecyberspace.org, a site that is also working on a security-related project with the Indian Institute of Technology, Delhi. “The vulnerable element comes from the market place, from the tempting third-party apps or widgets you install on your system.”

The Mobile Threats Report, released by networking equipment manufacturer Juniper Networks in June, makes similar observations. According to the report, mobile malware threats through malicious apps grew at a whopping 614% between March 2012 and March 2013. There are about 276,259 malicious apps out in the mobile marketplace with almost 92% of them on Google Play.

“A hacker will use any hole in your smartphone or in your lax behaviour to attack you and install a spyware on it,” says Rakshit Tandon, who is a cybersecurity expert and a security consultant with the Internet and Mobile Association of India (IMAI). Once the hacker gets inside a smartphone, he can change and create emails, texts, SMSs, videos, photos, notes and credit and debit card information.

Here are some ways in which hackers can try to get malicious software into your smartphone’s system:

By asking

Apps can ask for permission to access phone data. Ask why a note-taking app needs GPS access, before clicking “Accept”.

According to a 2012 study, Pausing Google Play, conducted by Bit9, a US-based mobile security firm, 72% of Android apps (they studied more than 290,000 apps) ask for permission for at least one thing that can prove high-risk for your mobile’s security.

Secure yourself: Always read the permissions list before you install an app and tie it back to the app’s features. Be especially wary of apps that ask for your permission to make phone calls, send SMSs, reveal your identity or location.

By installing a repackaged app

If you’re jailbreaking your phone to install paid apps for free, then you’re also making it vulnerable to fake and rogue apps. According to a 2012 study, the Android Malware Genome Project, by the State University of North Carolina, US, 86% of Android malware uses a repackaging technique wherein the hacker downloads a popular app, decompiles it, puts a malicious code into it and then puts it back on the Play Store as a free copy of a popular app.

Secure yourself: Don’t jailbreak your phone or install any unofficial apps, especially if they look like free copies of popular premium apps or have names like “Silly Birds” or “Fruits Ninja”.

Through Bluetooth

Do you have a habit of keeping your Bluetooth on while you are on the go? Bluetooth hacking is easy with software like Super Bluetooth Hack or BlueScanner—these search for Bluetooth-enabled devices around them and try and extract contacts, email IDs and messages from unsecured phones.

Secure yourself: Keep the Bluetooth off at all times when not needed. It will save your battery as well as data. If on, keep it in non-discoverable mode.

By emailing/texting a malicious link

The old phishing trick on emails has come to the mobile phones through malicious links embedded in MMS and SMS. Think twice before clicking that link or opening attachments you weren’t expecting. Even though it might appear genuine, a SMS or MMS from a friend’s phone could be a malware.

Secure yourself: As a rule, do not click on any attachment on the phone. Use your laptop for clicking open attachments or links. Install security apps that can scan attachments and block a link if it looks suspicious.

By offering you a free wireless hot spot

A hacker might offer you a free hot spot in a public place and use the same network to hack into your phone while you browse and read everything you send across the network. Last month, two security experts hacked into a femtocell, a device that boosts wireless signals indoors, to prove that hacking of your smartphone through wireless is as easy as less than $300 (around Rs.18,200) and by using the right technique. “Getting inside a wireless network is surprisingly easy for the hacker,” says Dominic K., adviser, Jarviz Mobile Security, Delhi. “Once inside, the hacker can pick up the signal from phones in a 40-foot radius and capture all your data, including the passwords you type.”

Secure yourself: As a general rule, a 3G network is safer to use than a public Wi-Fi. And needless to say, avoid wireless boosters that do not belong to you.

Through a phone charger

Any random phone-charging kiosk in public spaces like airports, restaurants or parks can be converted into a hacking device by putting a system inside it.

Read the complete article on Livemint.com

August 12, 2013June 16, 2016

An auto driver’s story

I don’t really know his name. Never needed it I guess. The conversation with him happens because we cannot find a parking spot. It is eight in the night on a road near Commercial Street. The shops are still open and cars fill the tiny road. Me and husband are hungry and want to buy a burger from a shop nearby. A rickshaw driver stands parked on the road, blocking the space our car can fit it. I get down, request him to back it a little and direct my car in triumphantly. While the burgers are being ordered, since I stand just outside the car and have nothing else to do, I ask the auto fellow about whether he had broken his Ramzan fast yet (he wears a skull cap, it is Ramzan month and he looks in his 60s, someone who would keep the fasts. I know I assume but in this case it works.). He nods and then begins to tell me his story.

He’s been driving an autorickshaw on the roads of Bangalore since fifty years and lives in Shanti Nagar. His driving has paid for his children’s education and he has six of them, four daughters and two sons. A few of them, he informs me, have completed college and are now working at different places in the city. In fact, he is there at Commercial street to pick up his eldest daughter who works in a shop nearby. His mornings are busy too. He drops off one daughter to college and the second to this shop at Commercial street. In the middle, he plies the auto on the streets of Bangalore and earns for his family. He is happy, loves Bangalore and its people, though he feels that the politicians and the government don’t care two hoots about the city. But Bangalore is made of better people than Chennai. Tamilians, he says are grumpy people who fight a lot. I ask him what language he speaks at home. Urdu, he replies, though his children are much better with Kannada and English.

We have become friends now, though we were strangers ten minutes ago. I tell him my story. How I came to this city and love it here. He asks me whether I want to sit in the auto’s back seat and offers it like he would ask someone to sit on the sofa at his home (in spite of the fact that I am standing next to my car). When my burgers come, I bid him an unemotional bye. Story has been told and I am hungry enough to be distracted. But the old man cannot let me and husband go. He gets out of the rickshaw and stands next to the driver’s seat. My surprised husband looks up at this old fellow who keeps on blessing both of us and our relationship. He’s emotional, he’s happy, he waves and calls me his sister and then perhaps remembering his age, calls me his daughter.

I wonder what made him so happy. Was it because I listened to his story? Or because I from the privileged lot (who owns a car and wears modern clothes) stood there and chatted with him like an equal? Was it my age or my social standing as he perceived it? He was an eyeopener to me. Someone who has taken care of six children in Bangalore and made them study hard, all while driving an auto rickshaw. I know I could have never done it myself.

Image for representation only. Unfortunately, I just remember this man. I didn’t ask his name and neither did I take a picture of his.

August 6, 2013June 16, 2016

What happens when a dream comes true?

I had been waiting for it to happen since almost a year. Ten years if you count it to the year I might have started to think on this dream: to get a book published. When it did happen, it happened on a rather unremarkable day. (Though the weather was beautiful, which is not surprising if you consider that Bangalore’s weather is always gorgeous.) Rather than read my address, as Bangalore courier guys are, a courier guy called me up to say he had a packet to deliver. I directed him to my house and reached barely 30 minutes after he must’ve given the courier.

I opened the courier and this is what I discovered:

Ten copies of The Ghost Hunters of Kurseong, my first novel for children, published beautifully by Hachette India. Sent without informing me. The surprise was complete. Wow. I felt a shiver, but nothing else. It took a few days of celebration, spread the word, congrats on Facebook and Twitter, phone calls to make it feel real. My dream to publish a novel in my name had come true. It’s been a weekend and a busy week and I learnt a few things after I saw the book in my hand and wanted to share it with all of you.

I could not feel happiness till I called people who I knew would feel happy for me. My husband, my parents, my friends who have stood by me with tea, coffee and conversations. My editor Diya who worked equally hard on the book as me and Jayesh, the amazing illustrator for the book.
When a dream comes true, the moment itself is pretty unremarkable. Either it’s not sunk in, or you remember the crazinesses you went through to make it come true. The realisation comes slowly and wine helps.
Even before you enjoy it, another dream replaces the one that has just come true (in my case, I would like to find more readers for my books) and whoosh, the feeling of achieving the dream is lost. So basically, you never stop carrying the slightly worried-panicked expression that you have seen on writers’ faces.
New authors message you on social networks wanting to know how they can write books and demand to know how you made it to a publisher’s table. (I did it to another debut author as well) ‘Just send the proposal and wait’ just doesn’t seem to cut it. Some of them are slightly suspicious and keep prodding till you log out of the said social network.
You still have a truckload of work to do which will not happen if you keep being in the moment. 😉

August 5, 2013June 16, 2016

Tech up your loo

Filled every room in the house with the latest tech? Don’t forget the bathroom

Our bathrooms haven’t really changed much over the years despite all the advancements in technology. Hot and cold water, possibly a fancy showerhead, and you’re done. But that seems set to change, because there are a number of new gadgets available that can revitalize your bathroom in unexpected ways. From automated toilet seats to smart mirrors that automatically light up when you’re facing them, to devices that will help you prevent water waste, the options are endless.The only downside? You might never leave the loo! Read on to find out about the coolest new devices we came across:

Waview Mirror Waterproof TV

Now, take the telly with you to the loo. The Waview Waterproof LED TV vanishing television comes with a crystal mirror finish and is easily mountable on the wall. The television has a full HD LED screen, a resolution of 1,920x 1,080 pixels, and is protected against any damage by waterproof coating. There’s a USB port so you can watch anything really. Built-in speakers and a waterproof remote control complete the deal. When it’s off, it becomes an innocuous mirror that tells no tales. You can choose from models with built-in speakers or ceiling-mounted ones.

£599 (Rs.54,660) onwards at www.waview.co.uk. Shipping extra.

Glow in the Dark Loo Roll

Instead of groping your way to the loo at night, get some assistance from the Glow in the Dark Loo Roll which, as the name suggests, glows in the dark.

The toilet tissue emits a funky green glow that doubles up as a night light.

£4.99 on Firebox.com. Shipping extra.

Sensor Mirror

Just like the mirror with Snow White’s envious stepmother, this mirror reflects your true self. In this case, instead of magic, it uses technology. As soon as you approach the mirror, it lights up automatically with miniature LEDs which simulate natural sunlight in a ring all around it. So you see your face as it would be in natural light. The mirror is cordless and recharges with a USB cord and adaptor.

Each charge lasts up to five weeks with moderate use. It also gives you 5× magnification so that each unwanted hair can be plucked out.

$200 (Rs.11,880) at www.simplehuman.com. Shipping extra.

Toto Neorest LE

This little robotic washlet by Toto comes with sensors to automatically open and close the lid, three cleansing modes and a hands-free automatic flush system. If that’s not enough, it has a Tornado Flushing system which doesn’t need refilling. Once you have completed the job, you can wipe off with warm water both from the front and back.

The toilet will flush, dry and deodorize itself as soon as you get up and leave. And if you want it to do something, it comes with a nifty remote control.

Rs.8,64,850 at Toto dealers across the country. Locate a dealer onAsia.toto.com.

Kohler’s Moxie Showerhead

Are you a bathroom singer who likes some backup? If you’ve been carrying your phone into the bathroom to get some tunes while you shower, then you’re really risking drops and moisture that can damage your phone. Instead, you could try Kohler’s Moxie Showerhead. This musical shower comes embedded with wireless speakers to pair up with your smartphone or tablet from up to 32ft away. To install it, all you have to do is take out your old shower and screw in the new one.

The speaker is made of the same white silicon body as the spray face. And the best part? It’s detachable. So after your shower is done, you can simply pop it out and keep listening to music outside the loo. Pairing it with a Bluetooth-enabled device is a single-touch job, the audio is good and loud and the music free of distortion, and the speakers are recharged through a USB cable. The speakers can pump up to 7 hours of non-stop music and the shower gives you 60 angled nozzles for full-spray coverage.

Rs.9,995 at all Kohler retail outlets.

Water Pebble

Plonk this nifty little pebble near your shower and it will measure how much water you use in a single shower.

Read the complete story on Mint website.

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