In the right direction

 

These GPS navigators are custom-made for Indian streets, so you won’t need to stop and ask about the route any more

Shweta Taneja

 

A map in hand is worth two on line when you are driving, says Amit Prasad, founder and CEO, SatNav Technologies, a Hyderabad-based GPS map-making company.

“You don’t need a phone GPRS connection, and re-routing is much faster in on-board systems,” he says. After all, cars honking behind you in traffic will not wait for the map to buffer on your smartphone. “A good GPS system talks to you and says ‘turn right’ at exactly the point where you need to take a turn,” explains Prasad. And since the maps are updated every six months, the very latest constructions are included in your map.

According to a report published last year by IE Market Research Corp., a Canada-based market intelligence and business strategy research and consulting firm, the navigation industry in India will be worth $158.4 million (around Rs. 793.58 crore) by 2014. New Delhi-based navigation company MapmyIndia’s director Rohan Verma claims his company has grown 600% in the last three years. “This is a testament to the significantly growing demand for GPS navigators,” he says, adding that guidance, turn-by-turn instructions, ease of use and detailed maps are the main advantages GPS navigators have over smartphone maps.

Some GPS services available in India are:

Via by TomTom

Via by TomTom. Guidance, turn-by-turn instructions, ease of use and detailed maps are areas where GPS navigators score over smartphone options.

Via by TomTom. Guidance, turn-by-turn instructions, ease of use and detailed maps are areas where GPS navigators score over smartphone options.

The Dutch navigation-system makers entered the Indian market in September with their Via series. The maps come loaded with TomTom’s unique Landmark Navigation functionality, wherein you can search for a specific place by a landmark around it, be it a famous monument, temple or park. The console also includes a “Help Me!” emergency menu that provides information about hospitals and other emergency services on the road. Of the three models available for India, Via LIVE 120 and Via 125 have voice controls, so you don’t have to stop or take your hands off the wheel. These two models also come with a mobile car-kit feature that can convert this device into a hands-free Bluetooth speaker. The mount which comes with the device attaches to the windscreen and can be turned up to 180 degrees. It comes with an 11cm or 13cm touch screen, depending on the model.

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