How to find a job on Instagram

  • Creative professionals are using Instagram’s visual storytelling to showcase their work and get a job
  • According to Statista, Instagram has 71 million monthly active users in India.
  • Be professional on Instagram
  • Rewrite that bio
  • Create a visual resume
  • Build your network
  • Send positive messages to brands

Always be on the lookout

It’s on Instagram that Achin Bhattacharya, CEO and founder of Notebook, an edtech startup based in Kolkata found Debangshu Moulik, a Pune-based graphic artist. Impressed by his credentials, his Instagram portfolio and the fact that he had 41,300 followers on the social media platform, Bhattacharya’s team hired him.

For 19-year-old Moulik, who is still in college, Instagram has been a good place to showcase his art. He joined the platform in July 2012 as a teenager and after six years on the network, has more than 40,000 followers. Recently, he showcased his graphic art, and as a result, has received few projects through the network.

“It is a norm for artists like me to use Instagram as an instant portfolio,” Moulik says, adding that for most visual creative professionals, the platform is a perfect place to put out “free advertisements” of their work. “Clients approach us based on both the quality of the work as well as our social media influence status. I am fortunate to live in a time when anyone has the tools to showcase their work,” he says.

Debangshu Moulik, a freelance graphic artist
Debangshu Moulik, a freelance graphic artist

Always be professional 

The first rule when you’re looking for a job through the social network is to post professionally only. That would mean no selfies or drunken party pictures. It’s best to separate the personal and professional accounts.

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