Feel you are addicted to social media? Selfies. Holiday pictures. Links of interesting articles. Posts. Thoughts of the day. Funny cat videos. Welcome to the virtual world of social media, where people spend hours consuming content posted by others.
Mumbai-based Prashant Gautam Nanaware is a typical example. “I take pictures of everything, including food, and post things online instantly,” says the 30-year-old communication consultant who has Twitter, Instagram, Snapchat, Facebook and WhatsApp on his phone, with all the notifications always on. Even his travelling is full of clicking, “instagramming”, and responding to incoming messages.
“What’s an off time? My phone’s on my bedside when I sleep; when I wake up, I see my notifications first. And I like it when my photos and posts get likes or comments.”Prashant Gautam Nanaware
Recently, while watching Baahubali: The Conclusion, he did a live movie review on Twitter. When he participated in the Mumbai Marathon last year, he ran a Facebook Live session while running. He carries a full power bank and a charger for his OnePlusX and is online for almost 15 hours every day. “Social media has taken me over,” he says.
Like Nanaware, many of us are on the borderline of social media addiction. “Anything in excess is not good for health and can turn into severe addiction,” says Sameer Malhotra, director, department of mental health and behavioural sciences, Max Super Speciality Hospital, Delhi. “If you have a persistent desire to use it, neglect other priorities of life, become restless at the very thought of not being able to log in, neglect sleep, get your eyes strained, use it first thing in the morning, and have relationship issues because of being constantly on the platform, there’s a high chance you’re an addict.”