Guest post: Is Vanity Publishing Author Exploitation?

Rasana Atreya is the author of Tell A Thousand Lies (shortlisted for the 2012 Tibor Jones South Asia prize), The Temple Is Not My Father and 28 Years a Bachelor.  UK’s Glam magazine calls Tell A Thousand Lies one of their ‘five favourite tales from India.’ Valley Isle Secrets is her first foray into fan fiction set in the USA. Website.


Vanity publishing has arrived at publishing conferences and literary festivals, and this should be of great concern because vanity publishing is less about emulating trade (also called traditional) publishers, and more about convincing gullible authors to pay for services they do not need. Aspiring authors attend these conferences and festivals. The more they hear about these publishers, the more it gets legitimized in their minds.

You, as an author, owe it to yourself to be well informed. There is plenty of good information available on the Internet. Plenty of bad information, too. Learn to tell the difference. If you want to be a published author and have your book available for sale – either submit to trade publishers, or self-publish. If all you want is print copies of your book, go to your local printer. It works out much cheaper, and you also retain rights to your books. Stay away from anyone who wants money to publish you.

I cringe when vanity publishers call themselves ‘self-publishing’ companies. When you take the ‘self’ out of self-publishing, i.e. you – the author – do not upload the book yourself, it is no longer self-publishing. All that remains is vanity publishing.
I was a panelist on the nuts and bolts of self-publishing on Sept 12, 2015 in PublishingNext, Goa. This post is a combination of my take-away from there (a fabulous conference, btw), my comments as a panelist, and also my own impressions.

It getting harder for UK- and US-based vanity publishers to get naïve authors to fall for their ‘publishing packages’ – which can run into tens of thousands of dollars. This is thanks to activism on behalf of authors by platforms like Writers Beware and Preditors & Editors. As a result, vanity publishers have moved operations to Asia and Africa. That includes India, of course.

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